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            "organisation": "Feel Created"
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    "service": {
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        "summary": "Ongoing website development services help organisations improve their websites after launch, using performance data, feedback and changing requirements to identify what needs attention."
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            "content": [
                {
                    "type": "paragraph",
                    "text": "Our ongoing website development services help organisations improve their websites after launch.  We use performance data, feedback and changing requirements to identify what needs attention, from improving accessibility and usability to adding new features and integrations."
                }
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        {
            "id": "continuous-platform-development",
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                "Development and enhancements",
                "Iterative improvements to functionality",
                "Helping build new features over time"
            ],
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                {
                    "type": "paragraph",
                    "text": "Websites shouldn’t stand still after launch. Our ongoing website development services help you add functionality, improve existing features and respond to changing requirements without needing a complete rebuild."
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            ]
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                "Refining user journeys and interactions",
                "Improving usability and clarity",
                "Iterating based on real user behaviour"
            ],
            "content": [
                {
                    "type": "paragraph",
                    "text": "We use feedback and information about how people use your website to identify improvements. This could mean simplifying journeys, improving accessibility or making existing features easier to use."
                }
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                "Supporting new integrations and APIs",
                "Extending platform functionality",
                "Aligning systems as requirements evolve"
            ],
            "content": [
                {
                    "type": "paragraph",
                    "text": "As your organisation grows, your platform often needs to connect with new systems. We help integrate new tools, services and data sources so everything works together properly and the platform can continue to grow with your needs."
                }
            ]
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            "id": "content-and-performance-improvements",
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                "Improving content structure and clarity",
                "Performance refinement and optimisation",
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            ],
            "content": [
                {
                    "type": "paragraph",
                    "text": "We review how your content is organised and how your website performs, identifying improvements that make information easier to find and the platform easier to use. This can include changes to content structures, search visibility and website performance."
                }
            ]
        },
        {
            "id": "testimonial-681",
            "heading": "A trusted partner",
            "type": "testimonial",
            "content": [
                {
                    "type": "testimonial",
                    "text": "It has been an absolute joy to work with Feel Created. This was a technically complex project, but the solutions were well thought out and clearly communicated. Their responsiveness resulted in a deep sense of trust, and we are looking forward to seeing what we can achieve together in the future.",
                    "author": "Aaron Inglethorpe",
                    "role": "Web Manager",
                    "organisation": "University of Chichester"
                }
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                {
                    "type": "testimonial",
                    "text": "Feel Created are always a pleasure to work with. They’ve been a trusted partner of ours for over a decade now and the team are always incredibly responsive and committed. They are creative, forward-thinking and 100% dependable. They are always accommodating, even when we have ambitious deadlines and their attention to detail always impresses.",
                    "author": "Emily Taylor Gregory",
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                    "text": "Feel Created were great to work with. They listened to what we needed, explained things clearly and helped us create a website and brand that works much better for the college and our students.",
                    "author": "Kalust Manukyan",
                    "role": "Marketing Manager",
                    "organisation": "Stanmore College"
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            ],
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        {
            "id": "testimonial-599",
            "heading": "Built around our needs",
            "type": "testimonial",
            "content": [
                {
                    "type": "testimonial",
                    "text": "We’re extremely pleased with the new platform. It brings everything together in a way that’s intuitive for our users and simple for us to manage. Feel Created have been brilliant to work with, always responsive and willing to help us get the most out of the system.",
                    "author": "Michelle Fasted",
                    "role": "Marketing Manager",
                    "organisation": "APHA Scientific / DEFRA"
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            "section_role": "testimonial"
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        {
            "id": "testimonial-1857",
            "heading": "Supporting what’s next.",
            "type": "testimonial",
            "content": [
                {
                    "type": "testimonial",
                    "text": "The Prosper Portal gives postdoctoral researchers a practical way to explore their options, build skills and gain confidence. We’re already seeing first-hand the impact Prosper has had on postdocs involved in the pilots and we’re expecting it to be the gold standard for the sector.",
                    "author": "Dr. James Howard",
                    "role": "Director of the University of Liverpool Development Academy"
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            ],
            "section_role": "testimonial"
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        {
            "id": "testimonial-1855",
            "heading": "Teen Health",
            "type": "testimonial",
            "content": [
                {
                    "type": "testimonial",
                    "text": "Feel Created was fantastic to work with throughout both the website and transitions booklet projects. The team listened carefully to what we needed, guided us through the process clearly and brought creative ideas that helped make the resources far more engaging for young people. We are thrilled with and the resources will continue supporting young people across Leicestershire for years to come.",
                    "author": "Laura Foster",
                    "role": "Team Leader",
                    "organisation": "Teen Health, Leicestershire County Council"
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            "id": "continuous-improvement-planning",
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                "Prioritisation of improvements",
                "Structured development planning",
                "Alignment with organisational goals"
            ],
            "content": [
                {
                    "type": "paragraph",
                    "text": "We work with your team to prioritise updates and plan ongoing development around your goals, so there is a clear direction for what to improve next."
                }
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            "id": "working-alongside-your-team",
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                "Ongoing collaboration and support",
                "Guidance on platform decisions",
                "Partnering for long-term platform growth"
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            "content": [
                {
                    "type": "paragraph",
                    "text": "We work closely with your team, helping with decisions and providing guidance as the platform develops. This gives you continuity and a team that already understands the website and its requirements."
                }
            ]
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        {
            "id": "university-of-chichester",
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                {
                    "type": "paragraph",
                    "text": "View project"
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                {
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                    "text": "View project"
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        "primary_topic": "Ongoing website development and improvement services for existing websites and digital platforms",
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            "Website and digital managers responsible for improving existing platforms",
            "Marketing and communications teams planning website enhancements",
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        "integration": [
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    },
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        "Ongoing website development and improvement services for existing websites and digital platforms",
        "Continuous platform development",
        "UX improvements and optimisation",
        "Integration and platform expansion",
        "Content and performance improvements",
        "Ongoing website development",
        "Website improvements and enhancements",
        "New website features and functionality"
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            "Accessibility and inclusive design",
            "WordPress design and development",
            "Content strategy and information architecture",
            "AI-ready structured content",
            "AI Features & Integrations",
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            "Website performance optimisation",
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            "Content management systems",
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            "Creative and marketing support",
            "Website maintenance and support"
        ],
        "service_model": "We work as an extension of our clients' teams, combining strategy, UX, accessibility, content design, WordPress development and ongoing support to create digital platforms that help organisations communicate more clearly, work more efficiently and grow sustainably."
    }
}