Feel Created partners with Blackpool Sixth Form College to deliver new website

Blackpool Sixth Form College (Blackpool Sixth) has appointed WordPress specialist agency Feel Created (Feel) to upgrade its online presence with a custom WordPress website.

The new user-friendly platform will enable Blackpool Sixth to keep students and parents informed via dynamic pages and page elements.

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of 16-24-year-olds in the UK own a smartphone (Statista), and almost a quarter of the same age group use only a smartphone to go online. Therefore, a mobile-first approach to the project is essential to engage with the college's target audience of 16-19-year-olds.

Head of Admissions at Blackpool Sixth, Jon McLeod, said:

"The young people entering our college today are digital natives. They expect to find their needs answered online. Our collaboration with Feel Created will put our students' digital requirements first, delivering a first-class experience from their very first interaction with the college. We'll collaborate with Feel on an engaging solution that can evolve over time to keep pace with user needs."

Ian Long, Creative Director at Feel, added:

"Colleges are vibrant environments with exciting developments happening daily. Our custom build will empower the Blackpool Sixth marketing team, giving them full autonomy over site updates. The team will be able to easily create captivating pages and page elements without the need for developer assistance."

Feel Created has developed several sites for sixth-form colleges and universities. The Feel team has also created a WordPress CMS that delivers interactive content to immersive educational spaces and produces digital content for educational campaigns.

Ian continued:

"As we support Blackpool Sixth in enhancing its digital offer, we'll introduce advanced interactive features. For example, a prospectus builder helps to streamline the user journey while reducing carbon. We look forward to collaborating with the Blackpool Sixth team to create an exciting online environment for students, staff and parents."

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