JBA Group

A scalable website for a global environmental consultancy group

A bespoke WordPress platform for JBA Consulting that later grew into a multisite setup, giving the wider organisation a more consistent way to manage additional websites and content.

JBA Consulting mobile landing page

Creating a platform to support growth

JBA Consulting needed a website that better reflected the scale and quality of its work, while providing a more flexible foundation for future development.

The existing site had become dated, offering limited flexibility for managing and presenting content. There was also a need to better support multiple websites across the wider organisation.

The project began as a single website for JBA Consulting. It grew into a platform that could support multiple sites, each with its own purpose, while maintaining a shared structure and identity.

Supporting multiple audiences and services

JBA Consulting operates across a wide range of disciplines, supporting clients in areas such as engineering, environmental consultancy and climate resilience.

The platform needed to clearly communicate JBA’s breadth and level of expertise, while making it easy for users to navigate between services, sectors and areas of specialism.

At the same time, the internal team needed a system they could manage efficiently. Different parts of the organisation needed control over their own content, without losing consistency across the wider platform.

Our approach

The approach centred on creating a platform that balanced consistency and flexibility.

We worked closely with the JBA Consulting team throughout the project, refining the site structure and developing a clearer visual direction. The result is a more confident and consistent brand presence.

Workshops and consultations with different departments helped ensure that the platform reflected how the organisation works in practice while keeping the content structured and easy to manage.

The aim was to create a system that could scale naturally, without introducing unnecessary complexity.

The solution

A bespoke WordPress multisite platform

The project started with a bespoke WordPress website for JBA Consulting. As the organisation’s needs grew, the setup expanded to support additional websites across the wider group.

Teams can manage each site independently, while the wider platform keeps a consistent structure, shared components and centralised control where needed.

The multisite setup gives JBA room to add new sites and respond to changing requirements over time.

Slider image 1

A consistent and flexible design system

A fully bespoke WordPress theme gives JBA a clear and consistent visual identity across the platform.

We also refined and extended JBA’s brand elements, giving the platform a more confident feel while still allowing each site some visual flexibility.

Shared design patterns keep each site aligned with the wider organisation, while leaving room for its own content and focus.

Structured content and reusable components

Reusable components and shared templates keep the different sites consistent, without making every page feel identical. They also reduce the workload of managing repeated content.

Taxonomy and structured content connect services, sectors and areas of expertise more clearly, supporting filtered sections and helping users navigate related content.

At the same time, individual sites retain the flexibility to adapt content to their specific needs.

Making services easier to understand

A consistent structure helps the site feel clear and easy to navigate, making it easier for users to understand services and move between related areas.

For internal teams, the shared structure makes content easier to manage and maintain across multiple sites.

Ongoing support

As part of an ongoing partnership with JBA Consulting, we continue to support the platform.

The group’s internal team manages content across the sites, while Feel Created provides hosting, maintenance and ongoing improvements.

Our ongoing work also helps JBA respond to new requirements, introduce improvements and keep the platform moving as the organisation’s needs change.

Outcomes and impact

JBA’s teams now have a simpler way to manage content across multiple websites. Each site can serve its own purpose, while the wider platform keeps the brand, structure and shared components consistent.

When JBA needs another site, there is already a clear route for adding it without starting again from scratch.

Supporting long-term growth

The finished platform gives JBA Consulting a more confident digital presence, backed by a WordPress multisite setup that can adapt as the organisation’s needs change.

Looking for
something similar?

We’re always happy to talk through ideas and explore possibilities.
Let’s talk about your project