Information architecture Structure that makes sense

Information architecture that makes content easier to find, manage and scale.

We define how your content is structured, connected and navigated, reducing duplication and helping your platform stay clear as it grows.

Particularly effective for organisations managing complex content, multiple stakeholders or platforms that need to evolve over time.

Content structure and organisation

Clear structure underpins everything.

We organise your content and website structure into logical, scalable systems, making it easier to navigate, understand and manage over time.

This creates a strong foundation for user experience, content design and long-term platform growth.

Defining content hierarchies and relationships
Structuring content for clarity and reuse
Supporting scalable content models

Navigation and discovery

As platforms grow, content often becomes harder to navigate.

We design navigation systems that reflect how users think, helping them move through your platform with ease.

Designing intuitive navigation structures
Creating clear pathways through content
Supporting search and filtering experiences publishing

Content models and taxonomy

Well-structured content is easier to manage and scale.

We define content types, relationships and taxonomy, so your platform supports consistent, reusable and flexible content, reducing duplication and making long-term management easier.

Defining content types and fields
Structuring taxonomy and classification
Supporting reusable content components

Editorial workflows and governance

Structure should support your team as well as your users.

We design content workflows and governance models that make publishing straightforward and consistent. Ensuring teams can manage content confidently and maintain quality over time.

Designing editorial workflows and permissions
Supporting consistent content creation
Improving content governance and control

A trusted partner

It has been an absolute joy to work with Feel Created. This was a technically complex project, but the solutions were well thought out and clearly communicated. Their responsiveness resulted in a deep sense of trust, and we are looking forward to seeing what we can achieve together in the future.

Aaron Inglethorpe Web Manager University of Chichester

Trusted, flexible and dependable

Feel Created are always a pleasure to work with. They’ve been a trusted partner of ours for nearly a decade now and the team are always incredibly responsive and committed. They are creative, forward-thinking and 100% dependable. They are always accommodating, even when we have ambitious deadlines and their attention to detail always impresses.

Emily Taylor Gregory Marketing Director FT Longitude

Great to work with

Feel Created were great to work with. They listened to what we needed, explained things clearly and helped us create a website and brand that works much better for the college and our students.

Kalust Manukyan Marketing Manager Stanmore College

Built around our needs

We’re extremely pleased with the new platform. It brings everything together in a way that’s intuitive for our users and simple for us to manage. Feel Created have been brilliant to work with, always responsive and willing to help us get the most out of the system.

Michelle Fasted Marketing Manager APHA Scientific / DEFRA

Supporting what’s next.

The Prosper Portal gives postdoctoral researchers a practical way to explore their options, build skills and gain confidence. We’re already seeing first-hand the impact Prosper has had on postdocs involved in the pilots and we’re expecting it to be the gold standard for the sector.

Dr. James Howard Director of the University of Liverpool Development Academy

Teen Health

Feel Created was fantastic to work with throughout both the website and transitions booklet projects. The team listened carefully to what we needed, guided us through the process clearly and brought creative ideas that helped make the resources far more engaging for young people. We are thrilled with the outcome and have already received lots of positive feedback from professionals, parents and children. The resources will continue supporting young people across Leicestershire for years to come.

Laura Foster Team Leader Teen Health, Leicestershire County Council

Structure evolves as your platform grows

As your platform grows, your structure needs to evolve with it.

We refine and adapt your structure, ensuring it remains effective and aligned as your platform grows. Supporting long-term usability and platform flexibility.

Refining structure as content grows
Supporting new content types and requirements
Maintaining clarity and consistency over time

UX design Content architecture AI search AI integrations Creative & marketing Website design