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/ Creating digital without compromise since 2011

Search performance and technical SEO

Built for visibility

Search performance and technical SEO that helps your website get found and perform properly.

We improve the technical setup, structure and content signals that help search engines and AI tools understand your website.

Technical SEO foundations

Search performance starts with strong technical foundations.

We ensure your website is structured and configured so search engines can access, crawl and index your content effectively.

This strengthens your technical SEO, improves how your website is discovered and supports long-term performance.

  • Crawlability and indexing optimisation
  • Technical audits and issue resolution
  • Structured site architecture for search
Analytical performance image

Performance and Core Web Vitals

Website performance directly affects how people experience your site and how it performs in search.

We optimise speed, stability and responsiveness so your platform performs consistently across devices, supporting search performance and a better user experience.

  • Core Web Vitals optimisation
  • Performance monitoring and improvements
  • Optimising assets, loading and rendering

Clear and accessible content

Search engines need to interpret your content clearly and consistently. We review structure and presentation so content is easier for people to use and easier for search engines to understand.

  • Improving rendering for search engines
  • Ensuring accessible, readable content structures
  • Supporting consistent interpretation across devices

Connecting your content

Search performance depends on how your content is connected. We define how pages link together so content is easier to navigate, discover and understand for both people and search engines.

  • Structuring clear connections between content
  • Improving internal linking
  • Supporting content discovery

Search monitoring and insight

Search performance should be measured and understood. We track how your website performs in search, identifying technical issues and opportunities so you can see where improvements are needed and what to prioritise.

  • Search performance monitoring
  • Identifying technical issues and opportunities
  • Supporting data-led optimisation

A trusted partner

It has been an absolute joy to work with Feel Created. This was a technically complex project, but the solutions were well thought out and clearly communicated. Their responsiveness resulted in a deep sense of trust, and we are looking forward to seeing what we can achieve together in the future.

Aaron Inglethorpe Web Manager University of Chichester

Trusted, flexible and dependable

Feel Created are always a pleasure to work with. They’ve been a trusted partner of ours for over a decade now and the team are always incredibly responsive and committed. They are creative, forward-thinking and 100% dependable. They are always accommodating, even when we have ambitious deadlines and their attention to detail always impresses.

Emily Taylor Gregory Marketing Director FT Longitude

Great to work with

Feel Created were great to work with. They listened to what we needed, explained things clearly and helped us create a website and brand that works much better for the college and our students.

Kalust Manukyan Marketing Manager Stanmore College

Built around our needs

We’re extremely pleased with the new platform. It brings everything together in a way that’s intuitive for our users and simple for us to manage. Feel Created have been brilliant to work with, always responsive and willing to help us get the most out of the system.

Michelle Fasted Marketing Manager APHA Scientific / DEFRA

Supporting what’s next.

The Prosper Portal gives postdoctoral researchers a practical way to explore their options, build skills and gain confidence. We’re already seeing first-hand the impact Prosper has had on postdocs involved in the pilots and we’re expecting it to be the gold standard for the sector.

Dr. James Howard Director of the University of Liverpool Development Academy

Teen Health

Feel Created was fantastic to work with throughout both the website and transitions booklet projects. The team listened carefully to what we needed, guided us through the process clearly and brought creative ideas that helped make the resources far more engaging for young people. We are thrilled with and the resources will continue supporting young people across Leicestershire for years to come.

Laura Foster Team Leader Teen Health, Leicestershire County Council

Feel created staff working

Ongoing search optimisation

Search performance needs ongoing attention. We continue to refine your platform as search requirements, technology and user behaviour change, helping maintain strong technical performance over time.

  • Ongoing technical improvements
  • Adapting to search algorithm changes
  • Supporting continuous optimisation
AI search Website performance Content architecture Website Integrations Continuous improvement Maintenance & support Managed hosting

Related work

We improve how websites perform in search through technical SEO, stronger site structure and better connections that support visibility and long-term growth.

See more work