Animal Plant & Health Agency (APHA) / DEFRA
A structured platform supporting scientific products and specialist enquiries
A bespoke WordPress platform for APHA Scientific, built around a globally used catalogue of scientific products, with tailored enquiry and approval workflows.
Scientific products
Organic traffic acquisition
Countries reached
Website performance
Supporting complex global product enquiries
The site needed to do more than simply present products, supporting a specialist enquiry and approval process that reflected the nature of the products APHA Scientific supplies.
Users can browse products, build enquiries and submit requests through a structured process. APHA Scientific can then review and approve each order separately, with purchases completed off-site.
The platform also needed to support global users, make pricing updates easier around financial year changes, present detailed product information clearly and remain manageable for internal teams.
It also supports data capture at international events, helping the team collect and manage information as part of their wider activity.
Our approach
The platform needed enough structure to manage APHA Scientific’s products and enquiries properly, without making day-to-day updates harder for the team. That meant understanding how products are updated, how enquiries move through the team and where the CMS could make things easier.
Key areas of focus included:
- Structuring product and content data to keep things consistent and reusable
- Designing a tailored enquiry and ordering process
- Simplifying content management for internal teams
- Supporting accessibility and compliance
- Allowing the platform to adapt as requirements changed
We worked collaboratively throughout the project, staying closely aligned with a busy, multi-stakeholder team.
We delivered the project through the G-Cloud framework.
The solution
Ongoing support and development
The platform is managed internally by the APHA Scientific team, with ongoing support, maintenance and development provided as part of a continued partnership.
We continue to work closely with the team to refine the platform, support new requirements and keep the system running reliably over time.
Outcomes and impact
APHA Scientific now has one place to manage its products, content and enquiries. The catalogue is easier to work through, and the team can still review requests properly before they go any further.
For the organisation, the platform is much easier to manage, with better control over content, products and updates.
The system also has room to keep evolving, supporting new features and improvements as requirements change.
Supporting scientific services at scale
The finished platform supports APHA Scientific’s work as a trusted scientific supplier, while giving the team room to adapt the system as requirements change.
Built around our needs
We’re extremely pleased with the new platform. It brings everything together in a way that’s intuitive for our users and simple for us to manage. Feel Created have been brilliant to work with, always responsive and willing to help us get the most out of the system.
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